Salter Brothers beds down Accor for Travelodge hotels

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Accor will roll out its brands – ibis Styles, Mercure and Novotel – across the 11-asset Travelodge portfolio which Salter took over last year from Mirvac and the NRMA in a record $620 million deal.

Fund manager Salter Brothers is ramping up for the return of travellers, bringing on board hotel giant Accor to run its newly acquired Travelodge portfolio in one of largest hotel management portfolio deals in more than a decade.

“On balance, we felt Accor provides the best mix of brands across the suite of hotels we acquired. It’s about putting the right brand on the right asset. We took the view we wanted to manage this with a single operator,” he toldWith flagship hotels at Sydney’s Martin Place, Wynyard, and Surry Hills and the Travelodge Southbank in Melbourne, the portfolio comprises more than 2000 beds.

 

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