Rebranding Mindanao: DoT highlights ecotours, farms, and halal in new campaign - BusinessWorld Online

📆 5/4/2022 7:45 AM
📰 bworldph

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THE TOURISM department has launched a new campaign focusing on the diverse attractions of Mindanao, the southern Philippine islands that have long been saddled with a sweeping perception of bandits and lawlessness. READ:

It is high time that travelers and tourists think of Mindanao as a top destination in the Philippines,Tourism Secretary Bernadette Romulo-Puyat said at the launching of the Colors of Mindanao campaign on Monday.The island region is blessed with a multitude of beautiful destinations, historical sites, and cultural wonders.

These were formulated by the five Mindanao regional offices in a bid to foster unity in diversity, sustainability, inclusivity, and a more progressive tourism not only in Mindanao but also in the country,The new Bangsamoro Autonomous Region in Muslim Mindanao has an independent tourism ministry that has authority to develop its own programs as well as coordinate with national agencies for collaborative travel campaigns.

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