“Fashion Has Always Fomented A Possession Craze”: NIFT, Bengaluru’s Director On Having The Conversations That Matter | Verve Magazine

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.susanthomasirs, Director of BengaluruNift, talks to LochanVanya about her critique-driven approach to fashion, which is rooted in principles of Indianness and intentional consumption

. Over a Zoom call with her, I discover an unexpected bond over a mutual love of modern Indian history, subaltern studies, Instagram and what Foucault or Fanon can tell us about fashion.

After coming back from my study leave at Oxford [Thomas completed a master’s from the Blavatnik School of Government in 2016], I somehow had the energy to go back to an educational institution. NIFT seemed to encapsulate all of my likings — I was fascinated by its vision. Of course, the added benefit was that it was located in Bangalore, so I didn’t have to move cities; it was just a very easy choice for me to walk into NIFT, and then everything else sort of fell into place.

Let’s define sustainability first — it’s about the practices that the wearer makes, such as not ordering too much and repurposing their purchases. Sustainability can also mean, maybe, limiting myself to natural dyes or not using synthetic materials. So, what is the impact these fancy terms have on the workers, the artisans, the makers? Unfortunately, when we talk about sustainability today, we are only concentrating on the production processes.

I’ve been fascinated with saris ever since I can remember. My earliest trips were to Handloom House with my mother, and Handloom Houses, if you recall, were the outlets of the All India Handloom Board, and they used to stock a fairly good representation of handlooms from across the country. I can remember myself as a kid of six or seven talking to the salesmen in these shops and how they would indulge me and answer my questions in detail.

 

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susanthomasirs BengaluruNift LochanVanya WOW always love to see it this way ,, looks so adorable😍😍😍😍😍😍😍

susanthomasirs BengaluruNift LochanVanya You look really beautiful ❣️

shru6891 susanthomasirs BengaluruNift ❤️🥰

susanthomasirs BengaluruNift LochanVanya 😍😍😍

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