‘Trabahong tamad’: Salceda blasts consultant for ‘plagiarizing’ tourism ad

📆 7/3/2023 8:27 AM
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Albay 2nd District Rep. Joey Salceda has called out the creators of the country’s newest tourism promotional advertisement anew after it was revealed that stock footage was used to create the video. | GabrielLaluINQ

According to Salceda, legitimate concerns should not be easily swept aside and tagged as politicizing.

“I hope all these issues can be rectified before the budget hearings. Otherwise, I have a duty to ask questions,” he added. “Since the DOT will not be apologizing , the way forward seems clear. The first video was supposedly a ‘mood video’, according to the contractor. For something as critical as an entire country’s image, you don’t ‘set the mood’ with plagiarism,” he said.

Over the weekend, political blogger Sass Rogando Sasot pointed out that DDB Philippines, the ad agency that created a one-minute and 45-second promotional video for the new tourism campaign — Love the Philippines — used footage from foreign areas.

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Ad agency apologizes for using foreign stock footage for 'Love the Philippines' video“For something as critical as an entire country's image, you don't ‘set the mood’ with plagiarism,” says Albay Rep. Joey Salceda, who earlier called out the Department of Tourism for leaving out Mayon Volcano in the promotional video.
Source: CNN Philippines - 🏆 13. / 63 Read more »