MALAYBALAY CITY — Tourism Secretary Christina Frasco must be thinking that the issue concerning the use of foreign footage for the country’s tourism promotional video ended after her agency announced that it had terminated the services of DDB, the ad agency that produced the fraudulent material.
Maybe the controversy would have died, except that she insisted on using the slogan “Love the Philippines.” This raises questions on the circumstances surrounding the production of the video and the real terms of the contract between the Department of Tourism and DDB.
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