'Opportunities for Ireland' - Could southern Europe's searing heat drive tourism north?

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The soaring temperatures across southern Europe could see a lasting change in tourism on the continent – with more travellers choosing colder destinations like Ireland. BKNT

The soaring temperatures across southern Europe could see a lasting change in tourism on the continent – with more travellers choosing colder destinations like Ireland and the Nordic countries.

“Most people will go to the south of Spain because they traditionally always went to Andalucia and the Balearics,” she said. She said she “hardly heard an English voice” during the trip – and there was incredible value to be had. “People don’t come to Ireland specifically for the weather but if our weather does change then it certainly would encourage more people,” she said.

 

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