At the heart of Zamboanga City is a restaurant regarded as one of the top tourist destinations across the region. This is Alavar Seafood Restaurant, which rose to fame as the go-to spot for one of Zamboanga’s culinary highlights, the curacha.
Alfaro revealed that they had to invest and rely on a backup power generator “to help continue running our business” – and lamented on the fact that other businesses who could not do the same would have had to stop operations. “Aside from the lessened power interruption, the new ZAMCELCO cared to change the lampposts from the previous provider, as those were made from wood and can be particularly dangerous in the event of calamities strike,” he noted.
The constant power outages were not only disruptive to daily operations, but also dampened the spirit of entrepreneurship in the region. And beyond the business perspective, Alfaro also spoke passionately about the broader positive effects of ZAMCELCO’s revamped approach. “With the improvements, I’m now happy in Zamboanga. You can actually feel and see how they care for you,” he said. From actively improving infrastructure, to establishing real-time customer communication channels, ZAMCELCO’s commitment to listening and enhancing its systems has not only brightened Alfaro’s life but also countless others in the community.
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