STORY CONTINUES BELOW THESE SALTWIRE VIDEOSBy Stephen Nellis
Apple was a pioneer in using planes to haul consumer electronics from factories in China to destinations around the world, helping reduce the inventory it needs to hold and boosting its profits. "We could in theory do that tomorrow, and everything would be carbon neutral, but we wanted to be really clear that we're taking action on everything we know how to do to reduce with existing technology," Jackson said.
Apple has been focused on cutting carbon emissions for some time. All new watches, including standard editions, also use custom alloys of aluminum and titanium that are made from recycled materials and batteries that contain only recycled cobalt, a mineral whose mining poses both climate and human rights concerns.