Malaysia hopes for 30 million tourists via ITB Berlin participation | Malay Mail

A tourist uses a smart phone to take pictures of the Petronas Twin Towers. — Bernama pic

Head of ITB Berlin, David Ruetz, said that Malaysia’s nature, people and cuisine have made it ‘a must’ as a destination in Southeast Asia. Messe Berlin, the organiser of ITB Berlin, has also been drumming up support for Malaysia’s participation by releasing a statement quoting Tourism, Arts and Culture Minister, Mohamaddin Ketapi, as saying: “I believe Malaysia’s cultural uniqueness is a big draw for the European market.”

“Several established hotel brands have ventured into Malaysia for the first time recently, while some of them are poised to enter the market in the near future. We are pleased that brands such as Double Tree, Hilton, Marriot, Anantara, Westin, Mercure, Sheraton, W, St. Regis, Four Seasons, Hyatt and others see the value of Malaysia for their business expansion and investments,” said Mohammadin.

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