There is a quiet but powerful revolution underway in the world of real estate in Northern Ireland right now.
The roles include everything from decluttering and staging homes to hosting spa retreats to promote the areas the properties sit in the heart of. Rachel said: “Donaghadee sells itself as a destination but it has to be experienced to be really understood. There's something a little magic about the place.
They got to zen their way through a relaxing meditation and enjoyed each other’s company and lux goodie bags in one of the area’s on-trend eateries.So all very hip without the hipster. Trend without the trendy. Experience without the expense. And a bit of Selling Sunset without the excoriating fakery.
“Sellers still want the best price possible and buyers tend to want as much as possible for as little pain as feasible. But now they want fewer risks. They want to know what they’re getting not just in terms of bricks and mortar but in the town, the neighbourhood, the shops, cafes, roads, schools, green areas, the clubs, pubs, walks; basically they want everything.
“It’s about promoting the home, the lifestyle and the area and staging is the way forward in all of that.” "We stage all homes to one degree or another from a zero cost to a quite substantial cost but it all gets drawn back into the numbers and the decision is always firmly in the hands of the seller.
“I turn to a trusted team of declutterers, cleaners, designers and gardeners to create the house the seller wants to sell and the buyer wants to buy. We have builders on hand who can advise and offer work where it needs to be done ahead of going on sale.