At the country’s largest annual tourism convention being held in Edmonton, Destination Canada and the federal government unveiled a plan that aims to extend the travel season, increase the length of stays and attract more locals, foreigners and business people to a broader range of sites.
“Having people stay longer — having people spend more money — is just good for tourism for us in Canada,” she said in an interview. Meanwhile, business trips continue to lag behind the return of leisure travel, a post-pandemic hangover the scheme aims to address.
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