The federal government is hoping a new tourism campaign aimed at backpackers from the United Kingdom, France and Germany lures more working holiday makers and boosts the economy.
Announcing the new TV campaign on Saturday, Tourism Minister Simon Birmingham admitted the number of backpackers arriving in the country has stagnated.The campaign video launched on Saturday will run in the United Kingdom, France and Germany and hopes to re-engage young foreigners on the benefits of working while holidaying in Australia.
Senator Birmingham acknowledged the campaign was aiming to"repackage" the message towards backpackers."Those numbers have been a little stagnate and flat lately and what we want to do is make sure we rebuild that because those working holiday makers spend around $3 billion while they’re here," he told the Seven Network.Farmers have complained that the growing shortage of seasonal workers to pick fruit and vegetables is harming the sector.
Government killed night life in Sydney and backpackers deserted us. Young people need party, please try to understand
It’s too bloody expensive
What else can we do? We’re clearly more boring than everywhere else right now. Why are they so interesting? We’re not over-achieving, we need to. More megalomania, it will turn heads. Australia
Well they haven't helped the Byron Shire.
Au is expensive & it’s becoming unsafe
In my small number of travels, I've met a lot of people in Europe and Asia who would love to come to Australia for a holiday. But it's too expensive. tourism
. What potential tourists have seen on the news about Australia includes thousands of dead fish, George Pell, an Australian born and bred terrorist who killed 50 people, and Pauline Hanson seeking donations from the US gun lobby. .
Maybe the idea of being exploited as cheap farm labour on isolated farms or service labour who are routinely not paid appropriately by the likes of 711 is just not as attractive as one would like to the think? 🤔
Just show them Wolf Creek. Should work well 🤔
Racist Politics Effect 101