Cebu Pacific, Singapore Tourism Board sign MOU to boost tourism

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Cebu Pacific strengthens its partnership with the Singapore Tourism Board to create more opportunities for travelers to the Lion City. CEB renewed its memorandum of understanding with the STB on June 6, 2024, highlighting key partnership thrusts.Cebu Pacific renewed its partnership with the Singapore Tourism Board to create more opportunities for travelers to the Lion City.

The partnership also introduced the campaign’s newest ambassadors, celebrity couple Megan Young and Mikael Daez, who would also be featured in a travel film that showcases Singapore’s innovative architecture, rich cultural heritage and unexpected experiences. “We are very grateful for this renewed partnership with the Singapore Tourism Board. This collaboration not only aligns with Cebu Pacific’s commitment to provide accessible and affordable flights but also contributes significantly to bolstering Singapore’s tourism industry by attracting more visitors from the Philippines, fostering cultural exchange, and promoting economic growth,” said Cebu Pacific chief marketing and customer experience officer Candice Iyog.

 

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