Africa and the developing world, in general, is seized with finding sustainable solutions to the current challenges facing young people and the labour market of the future. The possibility of a digital economy, while real, presents a host of uncertainties that must necessarily be grappled with.Coming against the background of increasing unemployment and a restless youth population, the challenges loom large.
The sector can also generate a demand for secondary services, amongst others, transport, telecommunications, financial services and local goods. Yet, despite the vast potential on the continent in terms of its tourism offering to citizens in Africa and globally as well as how it can contribute to development objectives, the sector contributes only 3% of sub-Saharan Africa’s GDP and except for a few countries, is still in its infancy in Africa.