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Temperance tours to inclusive packages: a history of Thomas Cook

  • 📰 The Guardian
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The father of modern tourism set up shop, modestly and soberly, 178 years ago in the east Midlands

By today’s standards of all-inclusive resorts with free bars and infinity pools, the first Thomas Cook holiday, which whisked customers 12 miles by train from Leicester to a temperance meeting in Loughborough, sounds like a hard sell.

 

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