"By integrating ChatGPT into the Expedia app and combining it with our other AI-based shopping capabilities, like hotel comparison, price tracking for flights and trip collaboration tools, we can now offer travelers an even more intuitive way to build their perfect trip."
Peter Kern, vice chairman and CEO of Expedia Group, speaks during the Bloomberg Technology Summit in San Francisco June 8, 2022. The new tool is in the beta testing phase, Expedia noted, explaining that it will be tweaked as the company assesses how well it works and gains feedback from users. "It’s also important to remember that while many measures have been taken to limit inaccurate results and inappropriate responses, at times the experience may not work exactly as expected," the company warned in a press release.
ChatGPT is an artificial-intelligence chatbot developed by OpenAI and launched in November 2022 using reinforcement learning techniques both from machine and human feedback.
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