Philippine tourism video used images from other countries, says ad agency

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MANILA — Philippine tourism officials were left red-faced after the creators of a video promoting the archipelago nation as a holiday destination said on Sunday (July 2) that they had used stock shots from other countries.

Advertising agency DDB Philippines apologised for the"highly inappropriate" images, which included rice terraces in Indonesia and sand dunes in Brazil.

Popular Philippine blogger Sass Rogando Sasot had posted on Facebook that several images in the campaign video were from other countries. "Proper screening and approval processes should have been strictly followed," DDB said in a statement. Some of the images used in the promotional video can be found on the websites of stock footage providers.

 

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Philippine tourism video used images from other countries: Ad agencyThe video was for the government’s $1.2 million “Love The Philippines” tourism campaign. Read more at straitstimes.com.
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